24 Karat Keratin

A gold-infused keratin smoothing system with collagen, argan oil and soy protein, for humidity resistance, frizz control and luminous shine.Un sistema de alisado con keratina y partículas doradas, con colágeno, aceite de argán y proteína de soya, para resistencia a la humedad, control del frizz y un brillo luminoso.
Two women interact at a salon reception desk; one is behind the counter using a point-of-sale system, while the other stands in front, smiling.

Need Help Choosing?

Do our quiz to be sure about it.
Description
Ingredients
Application Method

Keratin · Pro treatmentKeratina · Tratamiento profesional

Watch: 30-second educationMira: educación en 30 segundos

A short education video for this product is coming soon. Until then, see the steps below and the Application Method tab.Pronto tendremos un video educativo corto de este producto. Mientras tanto, mira los pasos de abajo y la pestaña Application Method.

  • 20 min20 minprocessing, with capde proceso, con gorro
  • 24–72 h24–72 hbefore washingantes de lavar
  • 4 oz · 32 oz4 oz · 32 ozsizestamaños

Know the productConoce el producto

24 Karat Keratin

01

What it isQué es

Hair Bar NYC’s most premium keratin treatment: a gold-infused smoothing system in a burgundy bottle, with collagen, argan oil, baobab oil and soy protein.El tratamiento de keratina más premium de Hair Bar NYC: un sistema de alisado con partículas doradas en botella burdeos, con colágeno, aceite de argán, aceite de baobab y proteína de soya.

02

What it doesQué hace

Boosts humidity resistance, shine and smoothing. Mica and titanium dioxide reflect light for a gold-like shine; argan and baobab oils add softness during the service.Aumenta la resistencia a la humedad, el brillo y el alisado. La mica y el dióxido de titanio reflejan la luz para un brillo dorado; los aceites de argán y baobab aportan suavidad durante el servicio.

03

Who it’s forPara quién es

All hair types, especially coarse hair. Made for VIP and luxury keratin services and clients who want extraordinary shine and strong frizz control.Todo tipo de cabello, en especial el grueso. Pensado para servicios de keratina VIP y de lujo y para clientas que buscan un brillo extraordinario y un fuerte control del frizz.

Not for clients who need a formaldehyde-free service, want to keep natural curls, or need severe damage repair.No es para clientas que necesitan un servicio sin formaldehído, quieren conservar sus rizos naturales o necesitan reparar un daño severo.

04

How to useCómo se usa

5 steps, below. Tap to jump.5 pasos, abajo. Toca para ir.

Step by stepPaso a paso

The service, in 5 stepsEl servicio, en 5 pasos

  1. 1

    PrepPreparación

    Shampoo twice with an anti-residue clarifying shampoo, towel dry well and blow-dry to 90% dry. Divide into 4 sections.Lava dos veces con un champú clarificante antirresiduos, seca bien con toalla y con secador hasta un 90%. Divide en 4 secciones.

  2. 2

    ApplyAplicación

    Shake well. Start with 1–2 oz in the bowl. Work in 1/4" sections from the nape, 1/8" from the root, saturating evenly to the ends.Agita bien. Empieza con 1–2 oz en el bol. Trabaja secciones de 1/4" desde la nuca, a 1/8" de la raíz, saturando de forma pareja hasta las puntas.

  3. 3

    ProcessProceso

    Process 20 minutes with a plastic cap, combing through every 5 minutes so the product spreads evenly.Deja actuar 20 minutos con gorro plástico y peina cada 5 minutos para distribuir el producto de forma pareja.

  4. 4

    Blow-drySecado

    Blow-dry 100% smooth with a vent brush on medium heat. Let gray, resistant or highlighted hair cool before ironing.Seca al 100% con cepillo ventilado a temperatura media. Deja enfriar el cabello canoso, resistente o con mechas antes de planchar.

  5. 5

    Flat ironPlancha

    In 4 sections, 7–9 passes. You decide the temperature for each client and follow the manufacturer’s instructions. Don’t iron the ends more than 3 times.En 4 secciones, 7–9 pasadas. Tú decides la temperatura para cada cliente y sigues las instrucciones del fabricante. No planches las puntas más de 3 veces.

Do not wash, wet or tie the hair for at least 24 hours; 72 hours is recommended. Formaldehyde is on the ingredient list: wear gloves and a face mask, work in a well-ventilated area, and avoid contact with scalp, skin and eyes.No laves, mojes ni amarres el cabello durante al menos 24 horas; se recomiendan 72 horas. La lista de ingredientes incluye formaldehído: usa guantes y mascarilla, trabaja en un área bien ventilada y evita el contacto con el cuero cabelludo, la piel y los ojos.

QuestionsPreguntas

Frequently askedPreguntas frecuentes

Still curious? Ask us on WhatsApp, Mon–Fri 9–5.¿Más dudas? Escríbenos por WhatsApp, lun–vie de 9 a 5.

What makes it a luxury treatment?¿Por qué es un tratamiento de lujo?

It is Hair Bar NYC’s most exclusive formula, with gold-like mica particles, argan oil and baobab oil.Es la fórmula más exclusiva de Hair Bar NYC, con partículas de mica de efecto dorado, aceite de argán y aceite de baobab.

Does it contain formaldehyde?¿Contiene formaldehído?

Yes, formaldehyde is on the ingredient list. Wear gloves and a face mask and work in a well-ventilated area.Sí, el formaldehído está en la lista de ingredientes. Usa guantes y mascarilla y trabaja en un área bien ventilada.

How long before the client can wash?¿Cuánto debe esperar la clienta para lavarse?

At least 24 hours without washing, wetting or tying the hair; 72 hours is recommended for the longest-lasting results.Al menos 24 horas sin lavar, mojar ni amarrar el cabello; se recomiendan 72 horas para resultados más duraderos.

Which iron temperature?¿Qué temperatura de plancha?

Flat irons can reach up to 480°F. That's the tool's highest setting, not a required temperature. You decide the temperature for each client, and 480°F is an option only if the client's hair needs it. Always follow the manufacturer's instructions.Las planchas pueden llegar hasta 480°F. Es la configuración más alta de la herramienta, no una temperatura obligatoria. Tú decides la temperatura para cada cliente, y 480°F es una opción solo si el cabello del cliente lo necesita. Sigue siempre las instrucciones del fabricante.

Which sizes are there?¿Qué tamaños hay?

4 oz and 32 oz. Pros see pricing after logging in.4 oz y 32 oz. Los profesionales ven el precio al iniciar sesión.

Talk to a proHabla con un pro

Questions about 24 Karat Keratin?¿Preguntas sobre 24 Karat Keratin?

WhatsApp +1 561-563-4434WhatsApp +1 561-563-4434

How the 24 Karat Keratin Works for Your Unique Needs

Indulge in the ultimate luxury keratin experience. This exclusive gold-infused smoothing system combines opulent ingredients with advanced keratin technology to deliver unparalleled smoothness and nourishment for the most exclusive results.
Ideal for
Luxury Keratin Seekers
Extraordinary Shine
Superior Frizz Control

A simple black outline of a five-pointed crown, each tip capped with a circle, evokes the elegance of 24 Karat Keratin, all set against a white background.

24 Karat Gold Infusion

Infused with gold particles like Mica and Titanium Dioxide to create an extraordinary, luminous shine and dramatically enhance the hair's natural luster.

A black outlined sparkle icon with two smaller sparkles in the upper right corner on white, symbolizing the shine and smoothness from Silk Touch Plus Keratin Advanced Formula.

Advanced Smoothing Technology

Delivers superior frizz elimination and long-lasting smoothness through a powerful formula containing Hydrolyzed Keratin, Formaldehyde, and conditioning agents.

A minimalist black outline of a water droplet with a curved line inside—ideal as an icon for the Diamond Therapy Treatment (Ampoule) or organic repair therapies.

Luxury Oil Nourishment

Nourishes hair with a luxurious blend of Argania Spinosa Kernel Oil and Adansonia Digitata (Baobab) Oil, enhancing softness and health during the smoothing process.

Black and white icon of a faceted diamond with bold outlines, symbolizing the brilliance and rejuvenation of Diamond Therapy Treatment (Ampoule).

Premium Salon Performance

Designed for VIP and luxury service offerings, this exclusive formula provides the salon's most premium smoothing service with long-lasting, opulent results.

24 Karat Keratin at a glance

Before Your Treatment

You are seeking the ultimate luxury keratin experience. Your hair requires superior smoothing and frizz control, and you desire an extraordinary, luminous shine that stands out.

After Your Treatment

Experience unparalleled smoothness with a dramatic, luminous shine from the gold-infused formula. Hair is nourished, frizz-free, and silky with long-lasting premium results.

Timeline

A single professional application with a 20-minute processing time. For best results, do not wash, wet, or tie the hair for 72 hours after the service is complete.

Frequently Asked Questions

What makes this a "luxury" treatment?

It is Hair Bar NYC’s most exclusive formula, infused with 24 Karat gold particles, Argan Oil, and Baobab Oil to provide superior, luminous, and nourishing results.
Yes, the ingredient list confirms the presence of Formaldehyde. It is important to wear gloves and a face mask in a well-ventilated area during application.
You should not wash, wet, or tie your hair for at least 24 hours after the service, but waiting 72 hours is recommended for the best and longest-lasting results.
Flat irons can reach up to 480°F. That’s the tool’s highest setting, not a required temperature. You decide the temperature for each client, and 480°F is an option only if the client’s hair needs it. Always follow the manufacturer’s instructions.
The formula contains Mica and Titanium Dioxide, which are mineral-based particles that reflect light to create an extraordinary and luminous gold-like shine.
Three hair stylists with red and purple hair work on a smiling woman's hair in a salon. The woman is seated and wearing a black cape.
The turquoise Ultimate Repair System Conditioner by Hair Bar NYC is displayed against a white background.

Not sure which product is right for you?

We can help with that! Take our quick quiz and we'll help you create a personalized plan with the perfect care routine for your hair's needs.